Companies that develop educational content to help people earn industry licenses and certifications are under more pressure than ever. They must produce more content in different media while also keeping it current and aligned with industry standards, rules, and educational needs that change at an incredibly rapid pace.
It often seems impossible to keep up with everything while staying solvent, much less to grow the business or make it more profitable.
This article explains the top threats to licensing and certification course creators face today and what they can do to gain control over them.
Staffing in a Tight Employment Market
Many publishers today find it challenging to hire the people they need to get their work done. The market is tight, and finding specialized support can be almost impossible.
The best and most efficient content developers are increasingly outsourcing certain parts of their work that aren’t core to the content development, distribution, sales, and customer service processes. For instance, some turn to videographers or game developers to transform their materials into more popular and effective media types. Others leverage experts like those at EdGate to help with the process of aligning content to standards.
The reps at EdGate work with many types of educational publishers. They’ve seen and experienced many ways of working. They’re available to offer you ideas on areas and positions within your organization it could make sense to outsource.
Staying Up to Date on the Latest Learning Requirements and Standards
Licensing and certification standards change faster than ever, especially in tech, health, and construction-related industries. Advancements happen more rapidly than ever, forcing learning requirements to evolve quickly. Yesterday’s industry advancement is today’s history, and training on it could not only be ineffective, but it could also be dangerous. Outdated information could result in harm to people and property. It can seem almost impossible to stay current.
The good news: You don’t have to go it alone. EdGate’s ExACT solution makes it easy to stay up-to-date on the latest industry learning standards. It also makes it fast and simple to align your content to the regulations. Work that currently takes your team days or weeks to accomplish could happen in just a few minutes. Contact an EdGate representative to find out how ExACT could help you keep your content up-to-date faster and more cost-effectively.
Staying Profitable
Developing and distributing certification and licensing-related learning content has traditionally been labor-intensive and time-consuming. The industry has been relatively slow in adopting innovations that can make their work faster and more cost-effective. A solution like EdGate’s ExACT makes it simpler to:
- Align content to current learning standards
- Automatically keep content aligned to standards even when they change over time
- Make it simple to find your materials any place, any time when they’re stored in the ExACT platform.
Leveraging the latest technology could make your operation far more efficient. It will allow you to do more with less, adding dollars to your bottom line for years.
Find New Opportunities.
The content you develop for one type of training or industry could likely apply to another business type, industry, or location. The issue: It can be almost impossible to identify these opportunities with today’s complex and confusing network of standards and regulations.
A platform like ExACT makes it easy to search through standards to find ones your content could be approved for. Similarly, you may identify ones you could qualify for with minor adjustments to your content. Finally, you may find opportunities in new areas you may be able to develop new materials for.
All these are relatively easy ways to find fresh revenue opportunities you may not be aware of.
Issues and Opportunities for Licensing and Certification Content Developers: The Bottom Line
The world of content development for licensing and certification is changing faster than ever. The speed is leaving many people in the industry concerned about staying up-to-date on everything happening. Falling behind could put businesses at risk.
The truth: Technology and other support are available that can reduce or eliminate most of the stresses you are dealing with. You don’t have to go it alone. Contact an EdGate representative who can explore your options with you to find solutions to the challenges you face.